News Release

The New Zealand Pacific Business Council (NZPBC) joined the Manukau City Council in leading a successful trade mission to French Polynesia last week.

More than 50 delegates, including representatives from 15 New Zealand companies, took part in the six-day mission to increase trade between the two countries.

Formed through a continuing relationship between NZPBC and the French Polynesian Government, the venture was the direct consequence of the NZPBC hosting French Polynesian President Oscar Temaru in Auckland in April 2005.

French Polynesia was well represented at the Pacific Trade Expo held at the Telstra Clear Pacific Events Centre in Manukau two months ago. That event was the first of its kind and led to an estimated NZ$4.8 million in direct sales and potential future sales of $15-$20 million.

President Temaru invited the NZPBC and the Manukau City Council to send a trade mission. The two organisations saw the advantages, accepted his invitation and quickly set about arranging last week’s visit.

During a two-day trade display at Tahiti’s Radisson Plaza Resort last week, it became clear that New Zealand’s export community can provide the French Polynesian market with a reliable supply of high quality products and services, at a cost-effective price.

The average per capita income of French Polynesia’s 250,000 people is higher than New Zealand’s, meaning the opportunities for New Zealand to extend its $174 million market are very promising.

This trade mission captured opportunities for exporters among the New Zealand mission delegates in the areas of construction, food and beverage, manufacturing and security technology.

It also highlighted the significant trade imbalance existing between Pacific Island nations and New Zealand.

The visit prompted interest from the Ministry of Agriculture (French Polynesia) about having a Trade Mission to New Zealand from their food and beverage sector.

Negotiations have already begun between the French Polynesian Government Agencies and Te Ohu Kai Moana Trustee Ltd and Manukau Institute of Technology regarding capacity building in the areas of fisheries and education.

Mission delegates and their counterparts in French Polynesia viewed the trade mission as beneficial to all parties involved. New markets and products were identified and the trading relationship between New Zealand and French Polynesia was reinforced.

NZPBC will continue to engage other Pacific Island economies and facilitate two-way trade in the region.

May 23, 2006

New Zealand Pacific Business Council

Manukau City, Auckland New Zealand Ph: 64 9 262 6262 ext 855 Fax: +64 9 262 6265 Email: Website:

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