PALACE HOTEL GUAM TO RENOVATE, ‘REBRAND’

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By Mark-Alexander Pieper

HAGÅTÑA, Guam (Pacific Daily News, Aug. 30) - The Palace Hotel Guam soon will undergo a major renovation and emerge as the Sheraton Laguna Guam.

Brian Pak, Palace Hotel vice president and general manager, said a franchise agreement between Ken Corp., the Japanese company that bought the Tamuning hotel earlier this year, and Starwood Hotels & Resorts Worldwide, which owns the Sheraton hotels, was signed Monday.

In a Pacific Daily News report in June, Ken Corp. said it planned to rebrand the property with a well-known hotel chain.

The 400-room Palace hotel will transform into a five-star property once renovations are complete, Pak said.

"When we purchased the property, this hotel wasn't the five-star as it once was when it opened some 10 to 15 years ago," Pak said. "We wanted to bring a first-class brand to Guam and the Sheraton fits that perfectly."

When the Sheraton Laguna Guam opens it won't be the only Starwood brand on island, as Westin Hotels & Resorts also are owned by Starwood.

August 31, 2006

Pacific Daily News: www.guampdn.com

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