PALAU ROADSHOW VISITS FIVE CITIES IN JAPAN

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Tourism promotion includes airline, hotel, tour operators

KOROR, Palau (Palau Horizon, April 29, 2009) – After the success of the 2008 Palau Roadshow to the 5-major cities in Japan, the 2nd annual Palau Roadshow to the 5-cities: Tokyo, Nagoya, Sendai, Niigata, and Sapporo commenced after the Marine Diving Fair this year. The Roadshow is a joint marketing and PR efforts between Continental Airlines Japan, Palau Visitors Authority, and the Palau tour operators and hoteliers. This year a total of 14 local tour operators and hoteliers joined the Roadshow (last year 10 participants). A total of 380 travel agents were invited an increase of 40% compared to last year 271.

Currently Continental Airlines operates direct flights out of 8-major cities in Japan to Guam therefore this is a great opportunity to introduce Palau via Guam with only few hours transit time. Due to time and budget, only 5 out of 8 cities were chosen after the Marine Diving Fair in April and then remaining 3-cities after the JATA World Fair in September. The arrangement has been successful and convenient as well as save costs for the Palau participants since they attend the two major tradeshows in Japan annually and do not need to fly back an forth.

The set up of the Roadshow was similar to last year with presentations from PVA introducing the destination, Continental Airlines introducing their services and direct routes via Guam to Palau from the 5-cities, and each of the Palau tour operators and hoteliers introduced their tourism products and services. After the presentations, the travel agents had a one-on-one meeting opportunity with the tour operators and hoteliers to exchange business cards and information. "All the participants both Palau participants and Continental staff had a very good time and were very impressed with second Palau Road Show," said Mr. Shibamura Tsuyoshi, PVA-Tokyo Marketing & Sales Coordinator.

The cost of the venue, equipment rentals, and refreshments in all 5-cities were co-shared between Continental Airlines, PVA and Palau tour operators and hoteliers. The success of the 2009 Palau Roadshow in Japan would have not been possible without the wonderful support and partnership of Continental Airlines, Belau Tour, Carp Island Resort, Dolphins Pacific, IMPAC Tour, Pacific Diver Oasis, Palasia Hotel Palau, Palau Royal Resort, Palau Plantation Resort, Palau Pacific Resort, Palau Sport, Pleasure Island Palau, Sam’s Tours, Splash Palau, and TBS dba Jungle River Cruise. PVA also conveys its deepest appreciation to Senator Diaz.

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